Applying Behavioral Economics to Promote Compliance (EPB-0009)
Available offerings
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Online
Course
English
Online
Course
French
Overview
Delivery method
Online
Duration
2 hours 30 minutes
Audience
Specialists
Description
Important Note! This course is a conversion, using an automatic voice system, of a session delivered in January 2018 by experts of BEworks.
Experts include:
Michelle Hilscher: Michelle holds a PhD in psychology from the University of Toronto where she also earned a Master of Arts and Bachelor of Sciences. In the past 11 years, Michelle has studied numerous topics, including decision-making, belief bias, emotion, communications, consumer and user experience, and organizational behavior. Prior to joining BEworks, Michelle worked as a Research Associate at Cortex, a governance-consulting firm that provides advisory services to institutional investors. In this capacity, Michelle completed projects related to board governance, group decision-making, and strategic planning. At BE works, Michelle supports clients in a number of sectors, and is particularly interested in issues that fall under the umbrella of behavioral finance.
Henri-Lee Stalk: Henri-Lee is an advanced Ph.D. Candidate in Clinical Psychology at the University of Hawaii, where she also earned her law degree and MA. Her research focuses on the dissemination and implementation of evidence-based interventions in systems of care. She has successfully advocated for state criminal law legislation to reflect scientific findings and has published peer-reviewed research on comorbidity, and the psychopathology of juvenile delinquency. At BEworks, Henri-Lee supports projects in the conservation, retail, transportation, and government sectors.
Learning Objectives:
The main objective of the training is to build and sustain the capacity of Compliance Promotion Program staff to help carry out their daily tasks efficiently.
During this session, you will learn:
- Basic principles of Behavioral Economics
- Behavioral Economics tactics and approaches
- How to optimize an email campaign by using Behavioral Economics tactics through case studies
- Scientific methodology to implement Behavioral Economics in the compliance promotion activities
*Training targeted to Compliance Promotion Officers.
